In the ever-evolving world of fashion, there is one recent trend that has captured and kept our attention (along with the rest of the world.) Allison Bornstein’s innovative and accessible approach to personal style has given us the genius Three-Word Method, which helps individuals curate a wardrobe that is not only stylish but also thoughtful, sustainable, and cost-effective.
The Three Word Method by Allison Bornstein is a transformative approach to defining your personal style by choosing three adjectives that encapsulate how you want to present yourself to the world. The first adjective should be practical, reflecting your everyday needs and the functionality of your wardrobe. The second should be aspirational, representing the qualities you strive for and how you wish to be perceived. The third should be emotional, capturing the feelings you want your style to evoke in yourself and others. By thoughtfully selecting these three words, you create a guiding framework that makes dressing more intentional, and helps to show an authentic expression of yourself.
Who is Allison Bornstein?
Allison Bornstein has made a name for herself in the fashion industry with her unique approach to styling. With years of experience working with various clients, she developed the Three-Word Method to simplify and personalise the process of building a wardrobe. This method encourages individuals to define their style using just three words, making it easier to make intentional and cohesive fashion choices.
The Three-Word Method
The core idea of the Three-Word Method is to distill your personal style into three descriptive words. These words act as a guiding principle when selecting new pieces for your wardrobe. Whether you choose words like "classic, edgy, and minimalist" or "bohemian, vibrant, and relaxed," these words help you stay focused on what truly represents your style.
Building a Sustainable Wardrobe
By using the Three-Word Method, you can build a wardrobe that is thoughtful and sustainable. Here’s how:
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Thoughtful Purchases: When you have a clear idea of your style, you are less likely to make impulse buys. Each purchase is made with intention, ensuring it fits your three words and complements your existing wardrobe.
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High Cost per Wear: Investing in quality pieces that you love and will wear often increases their cost per wear. This means you get more value from each item, as opposed to cheaper, fast-fashion items that wear out quickly.
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Reduced Consumption: With a clear style guide, you can avoid the cycle of frequent shopping sprees and trend-chasing. Instead, you focus on acquiring pieces that are versatile and timeless, reducing overall consumption.
The Benefits of Buying Less Often
Opting for fewer, better-quality pieces that align with your three words has several benefits:
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Quality Over Quantity: Fewer items mean you can invest in higher-quality garments that last longer and look better.
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Less Clutter: A thoughtfully curated wardrobe is easier to manage and reduces the stress of decision-making.
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Environmental Impact: By buying less and choosing sustainable brands, you contribute to reducing the fashion industry's environmental footprint.
Using the three word method, the Studio Sol team tested out Allison’s guide to select a piece from our own collection.
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Sarah
I’m reaching for our new Lapis Cardi because it resonates with my 3 words so well and I know it’ll be in my wardrobe for years to come, always making me feel cosy and calm. It’s sustainably made and added to my wardrobe with longevity in mind (I know I’d never get sick of the gorgeous colour) and has a classic, oversized cut that is really flattering and easy to style. -
Yvette
Our Carly Dress has my heart because I love its fit and silhouette. The cute details, breathable material and lovely patterns meet my need for effortless and comfortable clothing, and the feminine style makes me feel content when wearing it for any occasion! -
Rach
I fell in love with our Olive colourway of the Juni dress, and it perfectly embodies my three words of comfortable (thanks to the ribbing detail), timeless (with a cut that is stylish but one I’ll never tire of) and it makes me feel confident in a beautiful fit and flowing skirt.
Use this image to circle or add your own words, and keep it handy on your phone for reference when shopping!
The Three-Word Method really is a powerful tool for anyone looking to build a wardrobe that is both stylish and sustainable. By focusing on thoughtful purchases, reducing impulse buys, and investing in quality pieces, you can create a personal style that is authentic and long-lasting. Embrace this method to transform your fashion choices and enjoy a more intentional and eco-friendly wardrobe.
For more insights and tips from Allison Bornstein, check out her Instagram page and explore how you can apply the Three-Word Method to your own style journey.
